Agersens has just been named one of the world’s top disruptive brands of 2017.
Marketing Week Magazine who is a key market influencer based in London, England have included Agersens in their list of the top 100 brands that are trailblazing a new direction within their industry.
Ian Reilly, CEO of Agersens commented: “We’re really pleased to be chosen as a major disruptive brand worldwide. It’s an enormous vote of confidence, not only for Agersens, but for Australian agtech. We really believe that fenceless farming will make a big difference and it’s great to be recognised for our efforts to ‘change the game.’”
Agersens was also recently named one of Melbourne’s top startups to watch for 2017.
A disruptive innovation has been described as an innovation that creates a new market and value network and eventually disrupts an existing market and value network, displacing established market leading firms, products and alliances. (Wikipedia).
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